Kibria

Author Archives: Kibria

Celebrating Cultural Heritage: International Mother Language Day and Its Global Impact

Cultural heritage is an integral part of our identity, shaped by the traditions, customs, and languages passed down through generations. It is a celebration of diversity and a reminder of the rich tapestry that makes up our global community. Amidst the ever-growing globalization and homogenization of cultures, it is crucial to recognize and preserve the unique cultural identities of different communities. This is where International Mother Language Day comes into play, observed every year on February 21st since 2000.

International Mother Language Day

International Mother Language Day

This day serves as a reminder to cherish and promote linguistic diversity, as well as to raise awareness of the importance of mother languages as a crucial part of our heritage. In this article, we will explore the history and significance of International Mother Language Day, and how it has impacted cultural heritage and language preservation globally. We will delve into the various initiatives and events organized on this day, both at the local and international level, to celebrate and honor the multitude of mother languages spoken around the world. So, let us delve deeper into the significance of this day and its global impact on cultural heritage.

Commemorating diversity through language diversity.

Language diversity plays a vital role in commemorating and celebrating cultural heritage on International Mother Language Day. This annual observance, established by UNESCO in 1999, highlights the importance of preserving and promoting linguistic diversity worldwide. International Mother Language Day activities encompass a range of events and initiatives that aim to raise awareness about the value of different languages and their contribution to cultural identity. From language exhibitions to poetry recitals, language workshops to storytelling sessions, these activities encourage individuals to embrace and appreciate the linguistic richness of their communities. By recognizing the significance of language diversity, we not only honor our cultural heritage but also foster inclusivity and mutual understanding among different linguistic groups. UNESCO's commitment to International Mother Language Day reflects the importance of preserving and promoting linguistic diversity as a means to strengthen cultural expression and promote sustainable development.

Why International Mother Language Day?

On International Mother Language Day, we commemorate and celebrate the importance of linguistic diversity and the preservation of mother languages. This significant day, observed on February 21st each year, serves as a reminder of the linguistic heritage that shapes our identities and connects us to our cultural roots. International Mother Language Day activities take place worldwide, providing platforms for individuals to showcase their languages through cultural performances, exhibitions, and educational programs. These activities not only promote linguistic diversity but also foster a sense of pride and belonging within communities. By recognizing the significance of mother languages, we promote inclusivity, cultural understanding, and the preservation of our collective cultural heritage. UNESCO plays a crucial role in promoting International Mother Language Day, emphasizing the importance of linguistic diversity and its impact on global harmony and mutual respect.

Facts about International Mother Language Day.

International Mother Language Day is an annual observance established by UNESCO in 1999 to celebrate linguistic diversity and promote multilingualism. This day serves as a platform to raise awareness about the importance of preserving mother languages and the cultural heritage they represent. One of the key facts about International Mother Language Day is that it was inspired by the historic events that took place on February 21, 1952, in Bangladesh, then known as East Pakistan. On that day, students and activists protested for the recognition of their mother language, Bengali, as an official language. Tragically, several protestors lost their lives during the demonstration, and this incident has come to symbolize the struggle for linguistic rights around the world. Since then, International Mother Language Day has been celebrated globally, highlighting the vital role of languages in fostering dialogue, understanding, and maintaining cultural diversity. The activities organized on this day range from language competitions and poetry recitations to cultural exhibitions and seminars, all aimed at promoting linguistic heritage and encouraging individuals to embrace their mother tongues. By honoring International Mother Language Day, we acknowledge the power of language in shaping our identities and strengthening cultural bonds.

Celebrating diversity through language preservation.

In the pursuit of celebrating cultural heritage, one significant aspect is the preservation of diverse languages. Language serves as a powerful tool for communication and is deeply intertwined with a community's history, identity, and traditions. International Mother Language Day, observed on February 21st each year, provides a platform to promote the importance of linguistic diversity and raise awareness about the need to preserve mother languages. Through various activities and initiatives, individuals and organizations around the world come together to celebrate the richness of different languages and their contribution to our global society. These efforts not only foster inclusivity and understanding but also help in the preservation of cultural heritage for future generations. UNESCO plays a pivotal role in promoting and supporting these endeavors, emphasizing the significance of linguistic rights and the value of multilingualism in building harmonious and inclusive societies. By nurturing and safeguarding diverse languages, we can celebrate the richness of human expression and ensure the longevity of cultural traditions worldwide.

 

How to participate in International Mother Language Day.

To actively participate in International Mother Language Day, there are several meaningful ways to get involved. Firstly, individuals can organize or attend cultural events that showcase the beauty and diversity of different languages. This could include performances, poetry readings, storytelling sessions, or language-themed exhibitions. Secondly, you can engage in educational activities that promote language learning and appreciation. This could involve hosting language workshops, language exchange programs, or even creating educational resources that highlight lesser-known mother languages. Additionally, you can support local initiatives or organizations that work towards language preservation and revitalization, whether through donations or volunteering. Lastly, it is important to spread awareness about International Mother Language Day through social media platforms, using hashtags such as #IMLD or #MotherLanguageDay to share interesting facts, stories, and personal experiences related to linguistic diversity. By actively participating in these activities and initiatives, we contribute to the larger goal of preserving and celebrating our collective cultural heritage on International Mother Language Day.

Promoting linguistic and cultural diversity.

Promoting linguistic and cultural diversity is an essential endeavor in today's globalized world. International Mother Language Day serves as a powerful reminder of the importance of preserving and celebrating the linguistic heritage of every community. By engaging in a range of activities and initiatives, we can actively contribute to the promotion and safeguarding of diverse languages and cultures. From organizing cultural events that showcase the richness of different languages to supporting educational programs that foster language learning and appreciation, there are numerous ways to make a positive impact. Additionally, by utilizing the power of social media and digital platforms, we can raise awareness about International Mother Language Day and encourage people worldwide to embrace and respect linguistic diversity. Ultimately, promoting linguistic and cultural diversity is not only a means of preserving our shared human heritage but also a pathway toward greater understanding, empathy, and harmony among individuals and communities.

 

International Mother Language Day activities.

On International Mother Language Day, communities around the world come together to celebrate and honor the rich tapestry of languages that form our global cultural heritage. Various activities are organized to promote the importance of linguistic diversity and encourage language preservation. Language festivals and cultural exhibitions provide platforms for showcasing the beauty and uniqueness of different languages, allowing individuals to immerse themselves in the rich cultural traditions of their mother tongues. Educational institutions and language organizations often host workshops and seminars to raise awareness about the significance of language preservation and inspire language learning. Additionally, UNESCO plays a crucial role in coordinating international efforts to protect endangered languages and promote multilingual education. Through these activities, International Mother Language Day fosters a sense of unity and respect for all languages, highlighting the vital role they play in shaping our identities and connecting us to our cultural roots.

 

Language as an integral identity.

Language plays a significant role in shaping our individual and collective identities. It serves as a powerful tool for communication, expression, and connection within communities. Language not only enables us to convey our thoughts and ideas but also reflects our cultural heritage and values. It is through our mother language that we express our emotions, share our stories, and preserve our traditions. Language is not just a means of communication; it is an integral part of who we are as individuals and as a society. It is what sets us apart and unites us, allowing us to celebrate our unique cultural identities. International Mother Language Day recognizes the importance of language in fostering a sense of belonging and pride, emphasizing the need to safeguard and promote linguistic diversity worldwide. It is a day to honor the richness of our mother languages and the invaluable contribution they make to our global cultural tapestry.

The significance of mother tongues.

The significance of mother tongues extends beyond individual identity and cultural pride. It plays a crucial role in cognitive development, education, and social integration. Studies have shown that children who are educated in their mother tongue perform better academically, have higher levels of self-esteem, and retain a stronger connection to their cultural roots. Furthermore, multilingualism has been linked to enhanced problem-solving skills and improved cognitive flexibility. By preserving and promoting mother tongues, we not only ensure the preservation of diverse cultural heritage but also provide individuals with the tools to navigate and succeed in an increasingly interconnected world. International Mother Language Day serves as a reminder of the importance of linguistic diversity and the need to protect and celebrate mother tongues for the betterment of individuals and communities worldwide.

UNESCO's role in preserving languages.

UNESCO plays a crucial role in preserving languages around the world. Through its initiatives and programs, UNESCO promotes linguistic diversity and works towards safeguarding endangered languages. The organization recognizes that languages are not only a means of communication but also a fundamental aspect of cultural identity. UNESCO provides support to communities and organizations in their efforts to revitalize and promote their mother tongues, ensuring that they continue to thrive. Additionally, UNESCO promotes the inclusion of linguistic diversity in educational systems, emphasizing the importance of mother tongue-based education. By raising awareness about the value of languages and supporting language preservation efforts, UNESCO contributes to the promotion of cultural heritage and the preservation of linguistic diversity on International Mother Language Day and throughout the year.

UNESCO and International Mother Language Day

 

  1. Promoting linguistic diversity
  2. Supporting endangered languages
  3. Leading international Mother Language Day activities
  4. Recognizing cultural heritage
  5. Protecting linguistic rights
  6. Collaborating with communities for language preservation

In conclusion, International Mother Language Day serves as a powerful reminder of the importance of preserving and celebrating diverse languages and cultures. It is a day to recognize the role that mother languages play in shaping our identities and communities and to promote linguistic and cultural diversity as essential components of a peaceful and sustainable world. Let us continue to honor and protect our mother languages, not just on this day, but every day, as we work towards a more inclusive and interconnected global society.

Steps to Success: How to Become an Entrepreneur

Becoming an entrepreneur is a dream for many individuals. The idea of being your own boss, creating your own schedule, and pursuing your passion while making a profitable business is undeniably enticing. However, the road to success as an entrepreneur is not an easy one. It requires hard work, determination, and a strategic approach. Many aspiring entrepreneurs often wonder where to begin, what steps to take, and how to navigate through the challenges that come with starting a business. In this article, we will guide you through the essential steps to becoming a successful entrepreneur. These steps have been tried and tested by experienced entrepreneurs and have proven to be effective in achieving success. From identifying your passion and idea to creating a solid business plan, we will cover all the necessary aspects that will help you on your journey towards entrepreneurship. Whether you are a recent graduate looking to start a business or a working professional wanting to explore your entrepreneurial skills, this article will provide you with the necessary insights to kickstart your entrepreneurial journey. So, let's dive in and discover the steps to success in becoming an entrepreneur.

Entrepreneur

Entrepreneur

Identify a profitable business idea

One crucial aspect of becoming a successful entrepreneur is identifying a profitable business idea. This entails leveraging market trends, understanding consumer needs, and conducting thorough market research. A profitable business idea should address a gap or pain point in the market, offer a unique value proposition, and have a sustainable revenue model. To identify such an idea, aspiring entrepreneurs can explore various sources, such as analyzing industry trends, conducting competitor analysis, seeking customer feedback, and staying updated with emerging technologies. Additionally, entrepreneurs should consider their own skills, expertise, and passions to align the business idea with their strengths and interests. By carefully evaluating market dynamics and aligning personal goals, entrepreneurs can increase the chances of identifying a profitable business idea that has the potential for long-term success.

Conduct market research and analysis

To ensure the viability and success of a business idea, it is crucial for entrepreneurs to conduct market research and analysis. This process involves gathering and analyzing relevant data to understand the market landscape, target audience, and competition. By conducting thorough market research, entrepreneurs can gain insights into consumer preferences, behaviors, and trends, enabling them to make informed decisions about product development, pricing, and marketing strategies. Furthermore, market analysis helps entrepreneurs identify gaps and opportunities within the market, allowing them to position their business idea effectively. Whether it involves surveying potential customers, studying industry reports, or analyzing competitor offerings, conducting market research and analysis is an essential step in the journey of becoming a successful entrepreneur.

Create a solid business plan

Developing a solid business plan is a fundamental step in the process of becoming an entrepreneur. A business plan serves as a roadmap, outlining the goals, strategies, and financial projections of the venture. It provides a clear and comprehensive overview of the business, highlighting its unique value proposition, target market, and competitive advantage. By meticulously crafting a business plan, entrepreneurs can gain a deeper understanding of their venture, identifying potential risks and opportunities, and developing strategies to mitigate challenges. Additionally, a well-structured business plan serves as a crucial tool for attracting investors and securing funding, as it demonstrates a thorough understanding of the market, a solid financial forecast, and a strategic approach to success. Ultimately, creating a solid business plan sets the foundation for a successful entrepreneurial journey, ensuring that the venture is well-prepared and positioned for growth and profitability.

Secure funding and investments

In order to secure funding and investments for your entrepreneurial venture, it is essential to demonstrate a strong business model and potential for growth. Investors are looking for promising opportunities with a high return on investment, so it is crucial to present a compelling case for why your business deserves their financial support. Start by refining your business plan to clearly articulate your value proposition, market analysis, and competitive advantage. Show that you have a deep understanding of your target market and how your product or service meets their needs. Additionally, develop a comprehensive financial forecast that includes projected revenue, expenses, and profitability. This will give investors confidence in your ability to generate sustainable returns. Finally, be prepared to network and pitch your business to potential investors, showcasing your passion, expertise, and commitment to success. By taking these steps, you can increase your chances of securing the necessary funding and investments for your entrepreneurial journey.

Build a strong support network

Building a strong support network is crucial to becoming a successful entrepreneur. Surrounding yourself with a community of like-minded individuals who understand the challenges and triumphs of starting a business can provide invaluable guidance and support. Seek out mentorship from experienced entrepreneurs who can offer advice and share their own experiences. Join industry-specific organizations or networking groups to connect with peers and potential collaborators. Engage in online communities and forums where you can learn from others in your field and exchange ideas. Building a strong support network not only provides a sounding board for your ideas but also opens doors to new opportunities and collaborations. Remember, entrepreneurship can be a lonely journey, but with a strong support network, you can navigate challenges with confidence and find the motivation to keep pushing forward on your path to success.

Develop a unique selling proposition

Having a unique selling proposition is essential for any aspiring entrepreneur. In a saturated market, distinguishing yourself from competitors is crucial to attract customers and build a successful business. Your unique selling proposition is the factor that sets your product or service apart from others and makes it compelling to your target audience. It could be based on a specific feature, a unique approach, or a specialized niche. By developing a clear and compelling unique selling proposition, you can effectively communicate the value and benefits your business offers, making it easier to attract customers and differentiate yourself in the competitive landscape of entrepreneurship. So, take the time to identify and refine your unique selling proposition, as it will be the foundation for your success as an entrepreneur.

Establish a strong online presence

One of the key factors in achieving entrepreneurial success is establishing a strong online presence. In today's digital age, having a prominent online presence is vital for reaching a wider audience, building brand recognition, and generating new leads. To establish a strong online presence, start by creating a professional website that showcases your business and offerings. Optimize your website for search engines to improve visibility and organic traffic. Utilize social media platforms strategically to engage with your target audience and promote your brand. Consistently create high-quality, informative content such as blog posts, videos, or podcasts to position yourself as an industry expert and attract a loyal following. Additionally, actively participate in online communities and industry forums to network with peers, share insights, and gain valuable exposure. By investing time and effort into establishing a strong online presence, you can increase your visibility, credibility, and ultimately, your chances of entrepreneurial success.

Constantly learn and adapt

To become a successful entrepreneur, it is crucial to constantly learn and adapt. The business landscape is ever-evolving, and staying stagnant can lead to missed opportunities and eventual obsolescence. Continuously seeking new knowledge and skills allows entrepreneurs to stay ahead of the game and remain competitive. This can be achieved through various avenues such as attending industry conferences, participating in workshops, reading books and articles, and networking with other professionals in the field. By embracing a mindset of continuous learning, entrepreneurs can adapt to changing market demands, identify emerging trends, and seize new opportunities for growth and innovation.

Network and build relationships

Building a strong network and cultivating relationships is an essential step in the journey of becoming a successful entrepreneur. Networking provides opportunities to connect with like-minded individuals, industry experts, potential mentors, and potential clients or customers. It allows entrepreneurs to exchange ideas, gain insights, and learn from the experiences of others. Effective networking involves attending business events, joining professional organizations, and actively engaging in online communities and social media platforms related to their industry. By nurturing these relationships, entrepreneurs can tap into valuable resources, receive guidance and support, and even explore potential collaborations or partnerships. Ultimately, building a robust network can help entrepreneurs expand their knowledge, create new business opportunities, and foster long-term success in their entrepreneurial endeavors.

Take calculated risks and persevere

In the world of entrepreneurship, taking calculated risks and persevering are two crucial traits that can pave the way to success. Becoming an entrepreneur requires the willingness to step outside of your comfort zone and embrace the unknown. This means analyzing potential risks, weighing the potential rewards, and making informed decisions based on careful evaluation. It's important to remember that not all risks will pay off, but it is through these experiences that valuable lessons are learned. In the face of setbacks and challenges, perseverance is key. It's about maintaining the determination and resilience to overcome obstacles, adapt to changing circumstances, and keep moving forward towards your goals. Successful entrepreneurs understand that failure is not the end, but rather an opportunity for growth and improvement. By taking calculated risks and persevering through adversity, aspiring entrepreneurs can navigate the path towards success in their entrepreneurial journey.

Becoming an entrepreneur takes dedication, hard work, and a passion for your ideas. By following these steps and having a strong support system, you can overcome obstacles and achieve success in the competitive world of entrepreneurship. Remember to stay persistent, adapt to challenges, and always believe in yourself and your abilities. With determination and the right mindset, you can turn your dream of being an entrepreneur into a reality. So why wait? Take the first step towards your journey to success today.

FAQ

What are some key steps or strategies that aspiring entrepreneurs should take to increase their chances of success?

Some key steps and strategies that aspiring entrepreneurs should take to increase their chances of success include conducting thorough market research to identify target customers and their needs, developing a solid business plan with clear goals and strategies, building a strong professional network, seeking mentorship from experienced entrepreneurs, continuously learning and adapting to market trends, staying focused and persevering through challenges, and effectively managing finances and resources. Additionally, having a strong passion and dedication for their business idea, maintaining a positive mindset, and being willing to take calculated risks can also contribute to entrepreneurial success.

How important is having a clear business plan for aspiring entrepreneurs, and what elements should be included in a comprehensive plan?

Having a clear business plan is crucial for aspiring entrepreneurs as it serves as a roadmap for success. It helps in defining the objectives, target market, and strategies to achieve them. A comprehensive plan should include an executive summary, company description, market analysis, product/service offerings, marketing and sales strategies, organizational structure, financial projections, and risk management. Additionally, it should outline the competitive landscape, pricing strategy, and potential challenges. A well-developed business plan not only helps entrepreneurs secure funding but also provides guidance and direction for the future growth and sustainability of the business.

What are some common challenges or obstacles that entrepreneurs often face, and how can they overcome them to achieve their goals?

Entrepreneurs often face challenges such as financial constraints, competition, lack of resources, and fear of failure. To overcome these obstacles, they can seek funding options like loans or investors, differentiate themselves from the competition through unique value propositions, network and collaborate to gain access to needed resources, and embrace failure as a learning opportunity. Additionally, having a clear vision, setting achievable goals, and staying resilient and adaptable can help entrepreneurs overcome challenges and achieve their goals.

In terms of networking and building connections, what are some effective methods or platforms that entrepreneurs can utilize to expand their professional network?

Entrepreneurs can utilize various methods and platforms to expand their professional network. Attending industry events, conferences, and meetups allows them to meet like-minded individuals and potential collaborators. Online platforms such as LinkedIn provide a space to connect with professionals in their field, join relevant groups, and participate in discussions. Building relationships through mentorship programs or joining an accelerator can also provide valuable connections. Additionally, entrepreneurs can leverage social media to engage with their target audience and industry influencers. Overall, a combination of in-person networking events and online platforms can be effective in expanding their professional network.

What role does ongoing learning and personal development play in the journey of becoming a successful entrepreneur, and what are some recommended resources or strategies for continuous growth?

Ongoing learning and personal development are crucial for the journey of becoming a successful entrepreneur. As the business landscape continues to evolve, entrepreneurs need to stay updated on industry trends, acquire new skills, and adapt to changing market demands. Continuous growth ensures that entrepreneurs can effectively navigate challenges, innovate, and seize opportunities. Recommended resources for ongoing learning include books, podcasts, online courses, and networking events. Strategies for personal development may include setting goals, seeking mentorship, attending workshops, and cultivating a growth mindset. Ultimately, a commitment to continuous learning and personal development is essential for entrepreneurial success.

The History of Victory Day and Its Importance Today

Liberation war of Bangladesh 1971

Liberation war of Bangladesh 1971

The 1971 Liberation War of Bangladesh is one of the most significant and celebrated events in the country’s history. On December 16, 1971, the Pakistani army was finally driven out of Dhaka after a long and bloody battle. Victory Day is a national holiday in Bangladesh that commemorates this victory, and it is an important day for the Bangladeshi people. Here’s a look at the history of Victory Day and its importance today. The day is celebrated with military parades, concerts, and other events.

Victory Day is an important national holiday in Bangladesh

On December 16, 1971, the Pakistani army surrendered to the allied forces of Bangladesh, marking the end of the Liberation War of 1971. The war was fought by the Bengali people of East Pakistan against the West Pakistanis. The aim of the war was to achieve independence from West Pakistan and to create a new country called Bangladesh. Victory Day is celebrated every year on December 16 in Bangladesh to commemorate this historic event.

The significance of Victory Day for Bangladesh and its people

Victory Day is a national holiday in Bangladesh, commemorating the country's victory over Pakistan in the Bangladesh Liberation War in 1971. It is a day of national pride for Bangladesh and its people.

Though the day's meaning has changed over time, Victory Day is still celebrated as a way to remember those who lost their lives fighting for their country. For many, it is also a day to reflect on the past and think about how far the country has come since then. Victory Day is an important day not just for Bangladesh but for the world.

How is Victory Day Celebrated?

Victory Day is celebrated in many ways, but the most common way is by having a parade. This usually includes military vehicles and personnel, as well as floats representing different aspects of the war. Sometimes there are also re-enactments of key battles or other significant events. Another way that people celebrate Victory Day is by attending special services or ceremonies at their local war memorials. These usually involve laying wreaths and paying respects to those who lost their lives in the conflict.

 Victory Day is significant because it commemorates the day when Bangladesh achieved independence from Pakistan after a long and hard-fought war. On this day, Bangladeshis remember the sacrifices of those who gave their lives for the country's freedom. Victory Day is celebrated with many different events and activities, including parades, concerts, and flag-raising ceremonies.

 Victory Day is a very important day for Bangladesh and its people. It is a day to remember the sacrifice of those who fought for the country's independence. Victory Day is also a day to celebrate the country's independence and to show pride in being Bangladeshi. Victory Day is celebrated with parades, speeches, and other patriotic events.

New year celebrations around the world

Happy New Year 2022

Happy New Year 2022

The year of 2021 was a rough one for the human race. We lost a lot of guys to the virus. Yeah, it sucks. But let’s not dwell on the past. Times have changed. A new era is dawning. All of the guys that were lost to the virus have now been replaced.

Happy New Year Messages

Wishing you a very happy New Year 2022. May all your wishes come true.

What to do

New Year's is a big day for millions of people around the world, and it's often a time for personal reflection and celebration. And for many, new year's day is about making resolutions: we vow to be more organized, balanced, and productive in the coming year. But if you've been doing the same thing for years, how can you possibly expect to change? The challenge is this: if you don't make changes in your life every year, you won't make any progress.

How to celebrate

We all know that once a year, we set aside time to reflect on how our lives have changed since the start, to see if there are any positive or negative changes, or, on the other hand, to look back and see how we have grown over the last year. Oftentimes, the change in our lives is based on our own actions or the actions of others.

Happy New Year 2022! This year, we're breaking out of our normal monthly roundup format to talk about the biggest trends of 2022.

In finale, when we celebrate the New Year then we can get some gifts, parties, and we can enjoy our family, friends, and others. Many people celebrate the new year on 31st December, and in US new years day is on 1st January. But in some countries, they celebrate New years day on the 1st of February.

The new year is celebrated in different ways around the world. As the new year arrives, people greet friends and family. There are also many festivities and indoor and outdoor activities to enjoy.

Best Mobile Marketing Tips

mobile marketing

Mobile Marketing

Mobile marketing is the use of cell phones and other mobile devices to market a brand or message, and it plays a powerful role in an integrated marketing strategy. Mobile marketing is commonly used in order to increase brand awareness, generate customer opt-in databases, and drive attendance to specific events and locations.

Mobile is unique medium and it must be concepted and designed with this idea in mind. A mobile marketing firm should be familiar with the enormous variety of mobile phone screen sizes and memory limitations—and strive to create original content best suited to a mobile device.

Benefits of SMS Messaging

There are some incredible benefits to utilizing mobile marketing for your business and marketing needs.

*  Quantifiable marketing results through the tracking of downloads, page visits and customer opt-ins

*  Incredibly high WOW factor—many customers have never experienced mobile marketing firsthand, which allows even the smallest brand to make its mark as a pioneer

*  Affordability. No matter what the size of your marketing budget, mobile marketing will help to stretch your dollar further by maximizing the number of impressions your brand makes

*  Heavy representation by a highly desirable audience—the 18 to 34 year-old demographic

*  The ability to reach customers in innovative and interactive ways

Few electronic gadgets have become a closer part of our daily lives than the mobile phone. And because mobile phones are such a personal part of our world, mobile marketing has the potential to create a uniquely powerful impact.

Mobile Marketing for All Budgets

Mobile marketing doesn't have to cost a fortune.We recognize that making the jump to mobile may seem intimidating, but it shouldn't be. As a full-service mobile marketing firm, we will work with your brand to develop a mobile marketing strategy customized to your needs, and then fully execute it. We have all of the resources needed to create a wide array of engaging mobile content.

For most clients, mobile marketing represents only a fraction of a total marketing budget. In fact, many of our mobile services cost significantly less to execute than the price of a traditional media buy.

For advertising agencies, mobile marketing represents a fun and innovative way for brands to reach a target audience. Simply sell your clients on mobile—we can help with that—and rest assured that we will handle the entire execution of your mobile strategy.

Mobile Web Development

Our systems detect a user's phone from over 5,000 options before displaying the best format for your mobile site. Because every page view counts.

WAP development

Mobile Web sites—also known as WAP sites—are the perfect way to reach your increasingly tech-savvy audience or offer clients an additional touchpoint for their product. We develop and host both HTML and WML-based WAP sites, viewable on any phone with a mobile Web browser.

Best of all, our WAP development adheres to W3C and .MOBI standards for mobile Web development.

Translation: Your WAP site will always look amazing.

iPhone Web App Development

iPhone applications come in two varieties: The first are true software applications that are downloaded through the Apple App store—commonly referred to as iPhone apps. The second type of iPhone app is a Web-based internet application that any iPhone/iPod Touch user can navigate to via the iPhone Safari mobile browser. A Web-based application such as this is called a Web app.

iPhone Web apps

Web apps are accessed by visiting a Web address on the iPhone, the same way a user visits any Web site on the device. What makes Web apps unique, however, is that they are essentially iPhone-specific Web sites that are designed exclusively for viewing on the iPhone. iPhone Web apps can exist as games, blogs, learning tools, and much more—all designed with the beautifully unique Apple Human Interface Guidelines for iPhone Web development in mind.

Custom Software Development

Working with design-forward developers and tech-minded designers certainly has its advantages.​​​​​

We have the experience and knowledge needed to develop a host of rich mobile media applications for Flash Lite, Java ME ( J2ME ), Palm, Windows Mobile and the iPhone. Few in the business can design and develop custom mobile software like we can, and that's a fact we're pretty proud of.

Custom mobile software capabilities:

*  Flash Lite 1.1

*  Flash Lite 2.1

*  Flash Lite 3.0

*  Adobe Certified Professional Flash Lite 1.1 Developer

*  Adobe Certified Professional Flash 8 Designer

*  Qualcomm Authorized BREW Developer

*  Apple-Approved iPhone Developer

*  SQL, PHP, .NET, WAP, XHTML, CSS, XML, Objective C, C, Java

*  Flash Lite, Java ME, Windows Mobile, Palm, iPhone

Advergames

Custom branded advergames can feature your brand extensively throughout gameplay.

People love mobile video games. Did you know that over one-third of cell phone users play them? A branded video game, known as an advergame, has the potential to create maximum exposure for your product. The more entertaining the game, the more contact with your brand.

We create cutting-edge Flash Lite, J2ME and BREW mobile advergames and can even develop distribution systems to help your game reach its audience.

Flash Lite Content

Fluid animations and millions of vibrant colors. Incredibly life like ? Maybe not, but definitely staring at.

Screensavers

Mobile screensavers are a unique product that can be freely distributed or sold directly to your target audience. We design and develop animated GIF and Flash Lite-enabled screensavers, and tests screensaver performance on a variety of handsets—ensuring that your brand will always be represented in the best manner possible.

Wallpapers

Because mobile wallpapers are downloaded by a variety of unique mobile handsets, file size concerns are paramount for a quality product. We  convert all wallpaper final art to a minimum of 12 different screen sizes to ensure the best possible viewing experience for the end user—regardless of their handset.

Big Data Analytics and Intelligence Solutions

Big Data Analytics and Intelligence Solutions

Big Data Analytics and Intelligence Solutions

Data is an asset, or an albatross. At today’s Big Data volumes, varieties, and velocities, you need a technology partner that can help you mine, analyze, clean, and enrich your data to identify and leverage the business intelligence hidden within.

Auditing & Assessments

Given the volumes, varieties and velocities at which data is created, shared and stored across the modern enterprise, it’s not surprising most don’t even know what they’ve got, its value, or what they can do with it. We can help you develop a complete inventory and understanding of your data assets, including their generation points, weaknesses, and possibilities. We accomplish this through a soup-to-nuts audit of your entire data management systems, then assessing their strengths and weaknesses. We’ll also tie in our cyber security and intelligent practice to identify and eliminate any vulnerabilities.

Cleaning & Enrichment

Big Data necessarily includes massive volumes of bad data – duplicates, incomplete records or just plain bad data. In the same way dirty fuel clogs an engine, so too does bad data cost an organization in time and money, particularly when it generates erroneous results, obscures opportunities, and plagues employees with extra work. We will help you clean your data and keep it clean. Then, if necessary, we’ll run appends to cross-index your internal and any third-party data to enrich it and identify new forms of business intelligence.

Mining & Analytics

Once your data is properly cleaned and understood, we can help you mine it for the business intelligence your organization needs to succeed. We use powerful analytical systems tied to visualization software to identify patterns that teach you new things about your operations. Additionally, we’ll use those tools to help you ask new questions of your data – questions that can discern new paths to operational efficiencies, improved performance, and enhanced results.

Migration & Management

As data volumes and varieties expand and existing storage or analytical capacities are exceeded, it’s often necessary to migrate that data – either to off-site warehouses or to new management platforms. We can create migration plans to securely and successfully migrate your enterprise data to new locations and execute post-migration testing and analysis to confirm that success. Additionally, we offer 24/7 maintenance packages to eliminate any surprises.

Cloud Solutions Trusted, Scalable and Secure

Cloud Solutions

Cloud Solutions Trusted, Scalable and Secure

The explosive growth in mobile, Web, multimedia; the rapid expansions in networking speeds; and a corresponding demand for 24/7 up-time by consumers and enterprises alike are some of the key drivers pushing more and more operations to the cloud. 

By adopting a scalable, cost-efficient cloud computing infrastructure, organizations in both the public and private sectors have reaped the benefits of increased productivity made possible through the greater speed and flexibility the cloud provides.

By partnering with Amazon Web Services (AWS), We offer client organizations an increasing array of best in class technology resources overseen by leading experts and delivered through a pay-as-you-go model that eliminates upfront costs and allows clients to pay for resources as only as needed. By partnering with our customers to help them shift their applications and infrastructure to the more modern environment provided through the cloud, we enable our clients to cast off their legacy platforms and systems that have burdened performance and eaten into their budgets for years.

The benefits don’t just stop there – in an era where new ways to hack into a company’s digital environment are created every day, we deliver cloud solutions that provide increased data security, meeting the most ardent compliance and security requirements that exist today.

Data Migration

Data migration is one of the most critical tasks an organization can undertake. We deliver fast, secure, and seamless data migration solutions to move your data from legacy platforms and storage devices to a cloud-based environment.

Data Management

Data is one of your organization’s most valuable resources. We put that resource to use by providing agile, cloud-based data management solutions to transform your data into insightful and actionable intelligence. We leverage our knowledge of cloud architectures to develop infrastructure solutions that help lower cost and improve operating efficiency, optimize your data assets and ensure the availability of your data across platforms while meeting and adapting to changing infrastructure demands.

Platform Hosting

We’ll design and implement a cloud-based IT infrastructure – database, servers etc. – that lets you host applications and tools in an operating system and programming language of your choice. This will cut your costs, improve efficiencies and increase speed of deployment and flexibility.

Hosting

We’ll create a complete hosting environment to include servers, storage, networking, load balancing and more to improve your hosting performance while reducing costs.

Software as a Service

We’ll design and implement a cloud architecture that lets you host applications and services and your end users access these through Web and mobile devices. These highly scalable solutions improve deployment times, reduce hosting costs, and can be tailored to virtually any need.

Designing Mobile Innovation Around End Users

Designing Mobile Innovation Around End Users

Designing Mobile Innovation Around End Users

From initial concept through strategy, design, and development, we provides full-service mobile solutions focused on delivering custom apps built for our clients’ end-users. We deliver the brightest minds in the business to create amazing mobile apps that deliver an awesome end-user experience on all platforms and across all sectors. You bring us the idea and we’ll provide the firepower to bring it to life.

Mobile Strategy

A great mobile strategy is the driver behind every great mobile application. It addresses the most critical questions of your project – what kind of app should you build? How should it be built? What are the right platforms and technologies for your application, and will it still be just as effective later on down the road?

Mobile strategy engagement tackles these tough questions and others, allowing you to select the right platforms and technologies integral to your mobile application’s success, and providing a clear pathway ahead with defined goals before development ever gets under way. Our experts create mobile strategy solutions designed to deliver an exceptional user experience for your audience.

Mobile Design

To build an awesome app you need a great design, which is more than just how an app looks – it’s how it works. It’s the story behind every great app, and the difference between disappointed users and what keeps people coming back.

Since your app is something created in order to actually be used by someone, we believe that each design decision should be made with a focus on delivering a slick, seamless and enjoyable user experience.

Enterprise Web

We design and develop enterprise Web sites and applications tailored to virtually any operational requirement. We are fully competent in custom coded applications, Open Source solutions, and SaaS offerings and our principals work directly with your stakeholders to determine the solution that is appropriate to your needs and budget. Need an information portal or ecommerce market? We can do it. Just ask.

Mobile ios and Android

A majority of the public now accesses the Web almost exclusively through mobile devices.  We focus on designing and developing mobile applications that work seamlessly with our era’s new always-on, anywhere expectations. We develop for both iOS and Android and use UX/UI developers who specialize in creating highly intuitive mobile experiences.

API and Systems Integration

The pace and scale of technological change is so great today that truly organic full stack development is impossible without a capacity for connecting disparate systems through APIs and integrative processes. We focus on maintaining a breadth of expertise across different platforms, languages, and frameworks to ensure our client’s technology needs are met, regardless of the need.

eCommerce

With more and more of the economy migrating to the Web, it is increasingly important for organizations to offer ecommerce solutions that meet the public’s needs. We design and develop ecommerce solutions in open source, SaaS or custom configurations, and we’re proficient in virtually any open source ecommerce CMS-based solution.

UI/US Design and Development

A digital system’s value is proportionate to the degree to which it is actually used. In other words, the digital world is awash in tens of millions – yes, millions – of virtual ghost towns, their fate sealed by wonky, poorly conceive and executed user interfaces that leave visitors confused. Our #1 goal is to create solutions that our customers are proud of and their customers actually use. Otherwise, why are we doing this? We have a deep bench proficient in HTML, HTML 5, CSS, and Javascript and we employ a prototyping-based, measure-twice, code-once process that ensures your applications will be embraced and adopted right out of the gate.

Cyber Security & Intelligence Systems

Cyber Security & Intelligence Systems

Cyber Security & Intelligence Systems

Today’s threat landscape is rapidly changing. Warfare has moved from the battlefield to online, and yesterday’s common hacker has given way to sophisticated cyber criminals and nations who are organized, equipped, and resourced, posing a clear and present threat never before seen.

 

My blog answers the demand for network, application, and information protection by providing next generation cyber security and intelligence solutions to detect, defend and respond to cyber attacks from malignant actors and outside intruders.

Advanced Analytics

 Advanced Cyber Analytics solutions that leverage the power of big data analytics to provide comprehensive, near real-time visibility into potential and realized threats, allowing analysts to effectively discover, predict, and respond with greater speed.

Collection Operations

Collection Operations strategically executed by leading Subject Matter Experts (SMEs) and driven by a clearly defined collection management process prioritized by targets and based on your current threat landscape.

All Source Intelligence

Our highly skilled operators collect, synthesize, and analyze threat information from multiple sources to produce actionable intelligence before it’s too late.

Cyber Intelligence

Cyber intelligence solutions that enables your organization to better understand the types of attacks it faces, proactively defend against those attacks, and manage it’s enterprise, data, and transactional risk more effectively.

An organization’s threat landscape is constantly evolving with new and more dangerous outsider threats emerging almost daily. To combat this changing threat landscape, this blog delivers cyber intelligence solutions to enable organizations to better understand the types of attacks they face, proactively defend against those attacks, and manage their enterprise, data, and transactional risk more effectively. Our experts partner with organizations to help them develop and implement cyber threat intelligence best practices to improve and mature their information security efforts and establish an effective cyber security intelligence program across strategic, operational, and tactical levels.

Benefits
  • check
    Provides context and relevance to higher volumes of data
  • check
    Allows organizations to establish a proactive cyber security posture
  • check
    Helps organizations improve risk management policies
  • check
    Promotes better decision making during and after an intrusion
  • check
    Pushes organizations towards establishing a predictive cyber security posture instead of a reactive
  • check
    Provides foundation for establishing a cyber security posture that is predictive and not just reactive

Vulnerability Assessments

A holistic approach to vulnerability assessments that examines and documents vulnerabilities across the three critical facets of an organization’s cyber security: people, processes, and technology. Our operators meticulously document threats and vulnerabilities across all three areas, interpret and analyze their associated risks, and develop a roadmap with countermeasures to mitigate them.

Penetration Testing

Comprehensive Penetration Testing services to evaluate your organization’s security posture. Our Subject Matter Experts (SMEs) proactively identify security weaknesses the same way an attacker would – by hacking it. By exploiting security weaknesses across multiple systems and gaining unauthorized access through which your organization’s proprietary and sensitive information can be compromised or stolen, our operators are able to identify individual vulnerabilities, determine the ramifications of each compromise, and provide recommendations for mitigation.

Incident Response

Incident Response (IR) services to assess breaches in digital parameters, determine the extent of exposure, and mitigate damage in order to reduce recovery time and costs.

Strategy & Engineering

Seasoned operators who develop a comprehensive strategy unique to your organization’s security posture and threat landscape. Security engineering to implement the tactics and measures necessary to protect your critical assets and reduce risk.